Development and exploration of digital sports market
Digital sports products are at the right time. They can combine games and digital sports in a relative space and publicize them through new social media to stimulate the enthusiasm of people to participate in sports and share sports.
In recent years, the state has advocated "the integration of enterprises' own advantages with social responsibility, providing multi-direction public welfare thinking, promoting industry responsibility and social responsibility, and fulfilling the transformation of the new model of the industry.".
The best way to stay healthy is to strengthen sports. The playground is limited by the site area, height, floor, rent and other factors. To organically combine sports products and the playground, all parties need to work together.
The development and exploration of sports ants in the digital sports market
Development of digital sports products
Here, I would like to thank the early pioneers of the game industry for their exploration of digital sports projects, which made the market gradually realize the link between digital sports projects and game entertainment venues.
There are close links between digital sports events and gaming entertainment venues. Here are some of their associations:
Digital experience: Both digital sports programs and game entertainment venues are committed to providing digital experiences. Digital sports programs digitalize traditional sports activities through technological and innovative means, enabling participants to perform a variety of sports programs in a virtual environment. Entertainment venues offer a variety of digital entertainment experiences, such as virtual reality, augmented reality and e-sports games. Both take advantage of technology development to create novel, immersive experiences for participants.
Technology convergence: There is a lot of technological convergence between digital sports events and game entertainment venues. For example, virtual reality and augmented reality are widely used in both digital sports programs and game entertainment venues. These technologies can provide participants with an immersive experience, increasing interactivity and entertainment. At the same time, data analysis and intelligent algorithms also play an important role in providing personalized training and gaming experiences.
Social interaction: Digital sports and gaming venues both emphasize social interaction. In digital sports, participants can interact, compete and cooperate with other players to develop teamwork and competitive spirit. Entertainment venues also provide a platform for social interaction, where participants can participate in the game with other players to increase social relationships and entertainment experience.
Venue facilities: Game venues usually provide specialized facilities and equipment to support the implementation of digital sports programs. For example, VR gaming venues are often equipped with high-performance VR devices and interactive devices to provide a better experience for participants. These field facilities provide a professional environment and equipment for digital sports programs, enabling participants to better enjoy digital sports activities.
In general, there are strong links between digital sports events and gaming entertainment venues. Together, they use technology and innovation to provide participants with digital experiences and entertainment. They also focus on social interaction and the provision of venue facilities to enhance participants' experience and interactivity. This linkage relationship promotes the development of digital sports programs and gaming entertainment venues, and brings people to more diverse entertainment options.
After the outbreak era, the national support and leading mass sports industry policy, people pay more attention to physical health and sports, digital sports industry is affected by weather, geography, and timing, Many companies are in different niche and markets, building different sports platform, and popularizing knowledge of sports and sports spirit.
The development of digital sports market should ultimately be fed to the iterative upgrading of digital sports products, and products and user experience have the final voice. Scientific and technological research and development personnel constantly polish the product attributes, carefully analyze the real needs of user groups, and have developed many excellent digital sports products. Sports + social IP attributes represented by the product: simulated basketball
Gameplay upgrade:
1. the shooting game, two people or many people at the same time can participate in the PK.
2. the closer the basket, the lower the score, and the farther the distance shot
The higher the score, the better. The game will not only test the shooting rate but also the strategy of the pitch. However, get the highest score as far as possible in the limited time;
4. The game has four levels and, in a limited time, five baskets, The sum of the frame pitch score is the final game score.
5. Get the result ranking at the end of the game.
Early basketball games are relatively simple, with the progress of technology, the large screen, basket left and right movement, image photo shooting, WeChat ranking, small program sharing; blessing bag function, bullet screen function; holiday customized screen, personalized peripheral IP product extension, network competition, remote battle and other functions have gradually increased.
Showing digital sports products to keep pace with The Times, what the masses like, what is popular, and developers to follow the pulse of the market, the day of the product market, is the beginning of the real development, to keep studying, constantly forward, and continuous improvement.
Sports + training modes of the representative products: Speed ping-pong
Table tennis is China's national ball, but it is also the most popular sport of the masses, Everyone can wave the racket to experience high-speed table tennis, which is suitable for a variety of sports venues, community activity centers, etc
Speed pingpong has game mode, training mode, skill ranking and other functions: for the table tennis, landing point and ball speed can be changed and adjusted, suitable for all ages; after
Speed table tennis has game mode training mode, unexpectedly the functions such as skill ranking: for table tennis and ball speed can be changed and adjusted, young and old: subsequent function is in continuous development, including achievement sharing, calorie consumption, training small programs, etc., as long as the market welcomes, you like, is our developers forward power.
Training + simulation competition representative product: interactive tennis
Tennis is greatly affected by the weather, field, environment and personnel, which makes it difficult to practice. Interactive tennis has characteristics that can be experienced at any time and practice technology. Interactive tennis has: game mode, training mode, game mode: and the data of the player's ball, but also implants some small games for interaction that can simulate the real game scene.
Sports + representatives of game battle mode: elite boating and interactive rolling ball
Sports such as elite boating and interactive rolling are suitable for all ages, often seen in sports and Olympic broadcasts, but hard to experience. There is no experience, no way to promote sports development. Through games + digital sports products, it is easy for children and parents to feel the fun of these sports.
More digital sports products will be launched in 2023
In addition to the several digital sports products introduced above, there are also other digital sports products such as interactive basketball, football, baseball, pair basketball, simulated golf, interactive archery, interactive baseball, interactive football, sharpsman, curling, boxing and so on.
Exploration of the business mode of digital sports market
The operation mode of digital sports products and amusement places is in the stage of great integration, with a hundred schools of thought contending and each leading the way. It can be said to be in the early stage of the blue ocean market. All parties need to communicate with each other, dare to share, adapt measures to local conditions, and explore the most suitable business model for themselves. Opportunities are only for the wise and brave. At present, the digital sports market is classified according to the site area, and the digital sports market can be divided into the following items:
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